Jealous Girlfriends?

I pick up the most recent copy of Sports Illustrated off the bathroom counter and began to leaf through it.  I get 11 pages into it and see this:

"The annual SI Swimsuit Issue will be published in February. If you're a subscriber and would prefer not to receive it, call our customer service center toll-free at 1-800-528-5000 and let us know. If you choose not to receive the SI Swimsuit Issue, SI will extend your subscription."

Really?  There are SI subscribers out there who do not wish to receive the Swimsuit Issue?  Who are these people?  They are telling me that there are enough guys out there who don't care to receive a magazine with hot chicks in bikinis?  Huh.  Interesting.